Leadership and Digital Change: The Digitalization Paradox

Digitalization is a hot topic, as new technology changes business landscapes and younger digital and agile contestants outperform conventional companies. This book explains the strategy and practice of leading and controlling the people side of digital change in a dynamic world of uncertainty and social complexity, providing a map to navigate the volatile business landscape. It provides an historical frame of the evolution of digital technology, decodes its negative influence on customer satisfaction, discusses and explains the strategic and leadership consequences of different forms of digital change, and demonstrates how leading digital change can be put into practice.

\n Format: Hardback
\n Length: 142 pages
\n Publication date: 05 October 2020
\n Publisher: Taylor & Francis Ltd
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Digitalization is a hot topic as new technologies transform business landscapes, surpassing traditional companies. In this dynamic environment, understanding the intricacies and business logic behind digitalization is crucial. This book delves into the strategy and practices of leading and controlling the human aspect of digital change in a complex and uncertain world. It explores the elusive phenomenon of digitalization, shedding light on its impact on customer satisfaction and the strategic implications of various forms of digital transformation.

The book provides a comprehensive roadmap for navigating the volatile business landscape driven by continuous digital technology advancements. It offers an historical perspective on the evolution of digital technology, decodes its negative influence on external aspects of customer satisfaction, discusses and explains the strategic and leadership consequences of different digital change approaches, and demonstrates how leading digital change can be implemented effectively.

Illustrative case studies and examples are included throughout the book to reinforce key concepts and provide practical insights. Additionally, models and frameworks are provided to aid researchers, academics, and students in the fields of organizational studies, organizational change, technology and innovation management, and digitalization.

This book is a valuable resource for anyone seeking to stay ahead in the rapidly evolving digital landscape. It offers a comprehensive understanding of the challenges and opportunities associated with digitalization, equipping readers with the skills and knowledge needed to lead and succeed in this digital age.

\n Weight: 356g\n
Dimension: 158 x 234 x 15 (mm)\n
ISBN-13: 9780367275013\n \n